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privacy policy

Protecting data privacy is core to our platform. We collect very little information about you, store that information carefully, and never share it without your permission. Payment information is used solely for billing purposes and handled securely. This privacy notice discloses the privacy practices for the I Move London Relay ( an event organised by The World Relay Ltd. Company number 10433581

What We Collect

In order for you to create an account on and use our services, we need to collect and process some information. Depending on your use of the Services, that may include:

  • information (such as your name, email and postal addresses, telephone number, and country of residence) that you provide by completing forms on I Move London Relay, including if you register as a user of the Services, subscribe to our newsletters, upload or submit any material through I Move London Relay, or request any information;
  • your login and password details, in connection with the account sign-in process;
  • details of any requests or transactions you make through the Services;
  • information about your activity on and interaction with I Move London Relay, such as your IP address and the type of device or browser you use;
  • communications you send to us (for example, when you ask for support, send us questions or comments, or report a problem);
  • and information that you submit to I Move London Relay in the form of comments, contributions to discussions, or messages to other users.

What’s Private

This data will not be publicly displayed or revealed to other users:

  • any payment information you provide;
  • your password details;
  • your IP address;
  • communications you send to us (for example, when you ask for support, send us questions or comments, or report a problem)

We don’t give your personal information to any third-party services, except when it’s necessary to provide I Move London Relay Services (like when we partner with payment processors or our apparel supplier). When we share data with third-party services that support our delivery of the I Move London Relay Services, we require that they protect your personal information to the same standards we do.

We do reserve the right to disclose personal information when we believe that doing so is reasonably necessary to comply with the law or law enforcement, to prevent fraud or abuse, or to protect I Move London Relay’s legal rights.

What’s Only Shared with Participants

When you donate to a participant, the runner will know your name and the amount you have pledged, unless you have chosen to make the donation anonymously. Participants never receive donors’ credit card details or other payment information.

What’s Public

When you create an account, we create a basic profile page for you on I Move London Relay, containing your account name, the route and stage you signed up to, the charity you’ve chosen to run for, and a list of donations you have received. Whenever your account name appears on I Move London Relay (for instance, when you post comments, send messages, or appear on the runner leaderboards), people can click your account name to see your profile. Here are some of the things that will be publicly viewable on your profile, or elsewhere on I Move London Relay:

  • the account name, and the route and stage(s) you’ve signed up for;
  • any information you choose to add to your profile (like pictures, bio, or your location);
  • donations you’ve received

Uses of Your Personal Information

We will use the personal information you provide to:

  • identify you when you sign in to your account;
  • enable us to provide you with the Services;
  • send you marketing communications we think you may find useful, but only in accordance with your email preferences;
  • present information to you when you use the Services which we believe will be of interest based on your geographic location and previous use of the Services;
  • administer your account with us;
  • enable us to contact you regarding any question you make through the Services;
  • analyze the use of the Services and the people visiting to improve our content and Services;
  • and use for other purposes that we may disclose to you when we request your information.

We take securing your data and preserving your privacy very seriously. We never post anything to your Facebook, Twitter, or other third-party accounts without your permission. I Move London Relay participants never receive donors’ credit card details or other payment information. We do not and will not sell your data.

Payment Information

Payment information including your name, address, and credit card information is required for some I Move London Relay services. This information is used solely for billing purposes by our PCI-certified payment provider, Stripe.

‘Stripe has been audited by a PCI-certified auditor, and is certified to PCI Service Provider Level 1. This is the most stringent level of certification available.’ Source:

Your credit card information is encrypted and transmitted to Stripe securely; it is never stored on I Move London Relay systems, and no one at I Move London Relay can access it. Read more about security at Stripe -

Privileged members of the I Move London Relay team have access to your credit card's expiration date to ensure your payment information remains valid.


We use cookies and file logs to (i) store information so you will not have to re-enter it during your visit or in subsequent visits; (ii) maintain sessions for authenticated users; and (iii) monitor aggregate metrics such as total number of visitors and pages viewed.


We want to communicate with you only if you want to hear from us. We try to keep emails to a minimum and give you the ability to opt out of any marketing communications we send.

We will send you email relating to your personal transactions. You will also receive certain marketing email communications, in accordance with your preferences, and from which you may opt out at any time.

We may send you service-related announcements on the rare occasions when it is necessary to do so.


To modify or delete the personal information you have provided to us, please log in and update your profile. We may retain certain information as required by law or for necessary business purposes.

On request, we will give you a copy of all the personal information about you that we hold. This information is subject to a fee not exceeding the prescribed fee permitted by law.

People under 18 (or the legal age in your jurisdiction) are not permitted to use I Move London Relay on their own, and so this privacy policy makes no provision for their use of I Move London Relay.

Information that you submit through the Services may be transferred to countries other than where you reside. We will protect all information we receive in accordance with this privacy policy.


If you have questions or suggestions, please email [email protected]



No changes have been made to this document


ASICS mission is to get the world moving.

ASICS exists to empower your personal movement so you get the most out of life. Movement makes us happier, healthier and more in-tune with the world around us. Our goal is to share and inspire #IMOVEME

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Sound Mind Sound Body (SMSB) is the balance of a healthy body which leads to a healthy mind and well being; this is the founding philosophy of ASICS.

SMSB Collective are brought together connect the dots between mind and body, to inspire and guide you, through the lens of movement, encouraging mental well-being, leading to a happier and more balanced life.

Follow the story at @smsb_ldn

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©2019 The London Relay